This case study showcases how I developed a comprehensive employee engagement initiative for 2025 for a company with both local and field employees. The program features monthly "Surprise & Delight" events designed to help employees feel celebrated, foster connections between team members, and enhance the value of coming into the office.

The plan balances strategic resource allocation with maximum impact—creating a mix of lower-cost monthly activities supplemented by several larger signature events throughout the year, all within a $50,000 budget for 400 employees. A key component of the strategy addresses inclusivity for field employees, creating parallel experiences coordinated through field managers with costs charged back to the central engagement budget.

This framework demonstrates my ability to create cohesive, multi-layered strategies that align business objectives with employee experience while ensuring consistent messaging across diverse audiences and locations.